Developing best practice guidelines for brand marketers wanting to drop tokens and NFTs. The committee aims to explore the opportunities and challenges of different use-cases and the potential value they offer to brands and consumers alike.
From gaming, to centralised and decentralised virtual worlds, the Metaverse committee aims to educated marketers about the potential these platforms offer marketers to deliver against key objects ranging from reach, to engagement to sales.
Exploring and outlining the key considerations that compliance, legal, finance and treasury teams must align on in order to launch and manage your brand in Web3.
Separating myth from reality, and present from future, the ESG committee aims to identity key strategies and technologies that align with the ambition of making a sustainable Web3 and Metaverse ecosystem.